Terms of Use
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About these Terms
These Terms apply when you create an account on the Nordicrank portal (portal.nordicrank.com) and when you purchase services through it. By creating an account or placing an order, you accept these Terms on behalf of the business you represent.
The service is provided by:
- Dios Investment AB (trading as Nordicrank)
- Company registration number: 559150-4260
- VAT number: SE559150426001
- Address: Bäckåkersvägen 4, 432 48 Varberg, Sweden
- Email: [email protected]
In these Terms, Dios Investment AB is referred to as "Nordicrank", "we" or "us". The business that holds the account or places an order is referred to as the "Customer" or "you".
Who may use the service
- The service is sold exclusively to businesses. By creating an account, you confirm that you are acting on behalf of a business and are authorised to enter into agreements for it.
- The service is not sold to consumers. Because the agreement is made between businesses, consumer protection rules, including any statutory right of withdrawal, do not apply.
- If we find that an account is being used by a consumer, we may close the account and cancel any orders on which work has not started, with a full refund.
Account and login
- The information you provide at registration and in your billing profile must be accurate and kept up to date, in particular your company name, registration number, VAT number and billing address.
- Each login is personal. You may not share login details with other people or give unauthorised persons access to the account. If several people at your business need access, contact [email protected] and we will set up separate logins.
- You are responsible for keeping your login details secure. We recommend enabling two-factor authentication. If you suspect unauthorised access, change your password and notify us immediately.
- We may ask you to verify company details, authority to act or your VAT number before we accept an order or allow payment by invoice.
- Emails about orders, drafts, publication, payment and security are part of the service and are sent regardless of your newsletter preferences.
The service
- Nordicrank sells the publication of content containing links on websites owned by third parties ("Publishers"). At present we mainly sell guest posts: an article published on the Publisher's website containing one or more links to the URL you specify. Other placement types, such as homepage links or links inserted into existing articles, may be offered later. These Terms will then apply to them as well, together with any additional conditions stated in the offer.
- Nordicrank is your contracting party. We purchase the placement from the Publisher in our own name and resell it to you. You do not enter into any agreement with the Publisher, and the Publisher has no payment claim against you.
- Each website listed on the portal has a description stating, among other things, the price, market, language, accepted niches, any sponsored content labelling and the Publisher's stated link duration. The description forms part of the agreement for the order it relates to.
- Links are delivered as followed (dofollow) links unless the website's description states otherwise. Some Publishers label the article as sponsored or as an advertisement. Where this applies, it is shown in the description.
- We sell placements on websites targeting markets including Sweden, Norway, Finland and Denmark.
Article content
When ordering, you choose how the article is produced:
| Option | What is included | Price |
|---|---|---|
| Your own text | You supply the finished text | Included |
| NR Standard | We write at least 400 words with AI assistance | Included |
| NR Business | We write at least 600 words | €25 |
| NR Optimized | A writer produces at least 800 words, image included | €50 |
These prices exclude VAT and are added to the placement price (the "content fee"). The options and prices shown at checkout always take precedence over the table above.
Prices and VAT
- Prices are shown excluding VAT. The base currency is the euro (EUR). You can choose to view prices in EUR, USD or SEK.
- Customers in Sweden always pay in Swedish kronor. The amount is converted at an exchange rate that is locked when the order is created.
- The price shown at checkout is valid for 15 minutes. For card payments, the locked price applies while the payment page is open. If the time runs out, the price is recalculated before you can pay.
- VAT is applied as follows:
- Customers in Sweden: Swedish VAT, currently 25 per cent.
- Customers in other EU countries with a VAT number confirmed in the EU VIES register: no VAT is charged; the reverse charge applies and you account for the VAT.
- Customers in other EU countries without a confirmed VAT number: Swedish VAT at 25 per cent.
- Customers outside the EU: no Swedish VAT.
- Websites may have different prices depending on the niche, for example loans, casino and gambling, crypto, forex, adult content, dating and CBD. The niche price is shown in the description and at checkout.
- We may change prices at any time. Changes do not affect orders that have already been paid for or confirmed.
Payment
- Card. The default payment method is card payment through our payment provider Stripe. Work on the order begins once payment has been completed.
- Invoice. Payment by invoice is only available for accounts we have approved for it. The payment term is set per account and is 10 days net unless otherwise agreed. The invoice is sent separately after the order.
- If payment is late, the fees and interest stated on the invoice apply, together with late payment interest under the Swedish Interest Act (räntelagen). We may also pause ongoing orders and withdraw the option to pay by invoice until the debt is settled.
- If you dispute a card payment with your bank without contacting us first, we may suspend the account until the matter is resolved.
How an order works
- You choose a website, enter the target URL, anchor text and any instructions, choose a content option and pay.
- The order is binding on you once payment is completed or, for invoice customers, once you submit the order.
- We confirm the order and contact the Publisher. If the Publisher declines or the website is no longer available, we will offer you an equivalent replacement placement or a full refund.
- If we write the text, we send you a draft to review in the portal. You can approve the draft or request changes.
- Two rounds of revisions are included free of charge before the article is published. Further revisions may be charged by agreement.
- If you have neither approved the draft nor requested changes within 10 business days of our sending it, the draft is deemed approved and we proceed with publication. We will remind you before then.
- Once the article is published, we send you the URL of the published page. The order is then considered delivered.
Delivery time
- Delivery normally takes up to 5 business days. In some cases it may take up to 10 business days.
- Delivery time is counted from when payment has been completed (or the order confirmed, for invoice customers) and we have received everything we need from you. Time spent waiting for you, for example for text or draft approval, is not counted.
- If an order has not been delivered within 10 business days, you may cancel it and receive a full refund. If you do not cancel, we will continue until the order is delivered.
Cancellation and refunds
- You may cancel an order free of charge until work on the article has started. To cancel, contact [email protected].
- Once work has started, you have no right to a refund, except in the following cases:
- Late delivery. If we have not delivered within 10 business days as set out under Delivery time, you receive a full refund.
- Rejected content. If we or the Publisher reject the content under the section on prohibited content and it cannot be corrected, we refund the placement price but retain the content fee.
- Publisher cannot deliver. If the Publisher cannot deliver, we offer an equivalent replacement placement or a refund.
- No refund is given once the article has been published. The link guarantee and the indexing guarantee below apply instead.
- Refunds are made to the original payment method, normally within 10 business days of our approving the refund. An unpaid invoice is credited.
Changes after publication
- Changes to a published article, such as a new target URL or anchor text, are made where possible and require the Publisher's agreement.
- We may charge a fee of €50 excluding VAT per change. We will tell you about the fee before the change is made.
Link guarantee
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We guarantee that the link remains live for 12 months from the date the article is published (the "Guarantee Period").
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If, during the Guarantee Period, the Publisher removes the link or the article, or the link is changed to nofollow or sponsored, or the article is set to noindex, and a change of that kind is not corrected within 14 days of our detecting it or your reporting it to us, we will either:
- arrange a replacement placement of equivalent value, or
- give you a credit with Nordicrank equal to the amount you paid for the placement.
We decide which option applies. Credits can be used for new purchases on the portal and are not paid out in cash. A replacement placement is covered by the link guarantee and the indexing guarantee from its own publication date.
A removed link or article is covered at once. A link that the website's description states is nofollow or sponsored, or sponsored labelling that the law requires, is not a change under this item.
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The link duration shown for each website (for example 12 to 36 months, or permanent) is the term stated by the Publisher. Where the portal labels a duration as guaranteed, this refers to the Publisher's stated term. Nordicrank's replacement or credit obligation only applies during the 12-month Guarantee Period. If a link is removed after the Guarantee Period but within the Publisher's stated term, we will help you raise the matter with the Publisher where possible, but we have no obligation to provide a replacement or credit.
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The guarantee does not apply if the link disappears or changes because:
- you requested the change or removal,
- your target URL has been changed, removed or redirected,
- the content was removed because of a legal requirement, a decision by a public authority or a legal objection concerning your content or website, or
- of events described under Force majeure.
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The link guarantee does not cover how search engines treat the page, such as rankings or traffic. Indexing is covered only by the indexing guarantee below.
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Report problems via the link monitor in the portal or to [email protected]. We check published links regularly, but it is your responsibility to report any problems you notice.
Indexing guarantee
- We guarantee that the published article is indexed by Google. The article counts as indexed when our monitoring finds the URL of the published article in Google's index. We check this with our own monitoring tools, for example by searching Google for the exact URL. If you have evidence that our result is wrong, send it to us and we will take it into account.
- We first check the article about 24 hours after publication, then daily until it is indexed, and then monthly during the 12-month Guarantee Period under the link guarantee. You can follow the status in the link monitor in the portal.
- If the article is not indexed within 7 days of publication, we take reasonable steps to get it indexed, for example by asking the Publisher to fix technical issues, linking to the article from other pages or requesting indexing.
- If we cannot get the article indexed within 60 days of publication (the "Indexing Period"), you can ask for a credit with Nordicrank equal to the amount you paid for the placement. Credits can be used for new purchases on the portal and are not paid out in cash. The indexing guarantee does not give a right to a replacement placement or a refund.
- If you ask for changes to the article after publication, the Indexing Period starts again on the date the changed article is published.
- The indexing guarantee is fulfilled once the article has been indexed during the Indexing Period. If the article later drops out of the index, we continue to monitor it and take reasonable steps to get it indexed again, but the indexing guarantee gives no right to a credit for that. If the article is set to noindex, the link guarantee applies.
- The indexing guarantee does not apply if the article is not indexed, or drops out of the index, because:
- you asked for the article to be set to noindex, removed, moved or redirected,
- your target URL or your content breaches the section on prohibited content, or the content was removed because of a legal requirement, a decision by a public authority or a legal objection concerning your content or website,
- after publication, the Publisher's whole website is removed from Google's index or made subject to a manual action by Google, for reasons outside our control, or
- of events described under Force majeure.
- If the link guarantee applies to the placement, for example because the link or the article is removed or set to noindex, the link guarantee applies instead. You can receive no more than one replacement or credit per placement under the link guarantee and the indexing guarantee together.
- We notify you if the Indexing Period ends without the article being indexed. You can ask for the credit via the link monitor in the portal or to [email protected], no later than 30 days after the end of the Indexing Period. If we have not notified you, the deadline runs from the date we do.
Price guarantee
- If you find the same placement at a lower price on an active marketplace, we match that price under the conditions below.
- An "active marketplace" is a publicly accessible online marketplace that lists link placements on third-party websites with a price that any business customer can see and order at, without a private agreement and after no more than a free registration. The marketplace must be accepting and delivering orders when you make the claim. A price offered directly by a Publisher or by an individual seller outside such a marketplace does not count.
- The lower price must be for the same placement, meaning:
- the same website,
- the same placement type, for example a guest post,
- the same content package, for example who writes the article and its minimum length,
- the same conditions, such as the number and type of links (followed or not), sponsored content labelling, link duration and niche, and
- the price compared in the same currency, or converted at the exchange rate we use on the day of the claim, excluding VAT and including any mandatory fees charged by the other marketplace.
- You must make the claim before you place the order. Send us a link to the lower price, and a screenshot if possible, via [email protected]. The lower price must be visible and verifiable by us when we check the claim.
- If the claim is approved, we send you a personal offer in the portal for that placement at the matched price. When you accept the offer, the placement is added to your cart at the matched price and you complete the order through checkout. The offer is valid for the period stated in it. We match the price; we do not beat it. The matched price applies only to that offer and does not change the price listed on the portal.
- The price guarantee does not apply to:
- temporary promotions, campaign prices or discount codes,
- bundles, packages, subscriptions or volume discounts,
- private, negotiated or member-only prices, or prices available only to resellers,
- listings that are sold out, cannot be ordered or that we cannot verify, or
- prices that are evidently wrong.
- We may verify a claim by any reasonable means and decide in good faith whether it meets these conditions. Each claim and each offer covers one placement on one website, and an offer can be used for one order.
Prohibited content
- You are responsible for ensuring that the target URL, anchor text, text and images you provide, and the website you link to, comply with the law and do not infringe anyone else's rights.
- You may not order content, or link to content, that:
- is illegal in Sweden or in the market the website targets,
- is misleading, for example false claims about health, finance or products,
- infringes copyright, trade marks or other rights,
- is hateful, threatening, discriminatory or abusive,
- contains malicious code, phishing or fraud,
- sexualises minors or otherwise harms children, or
- breaches the Publisher's own rules as stated in the description.
- Gambling may only be promoted for operators licensed in the market the website targets, where the Publisher or the law of that market requires it.
- Both Nordicrank and the Publisher may reject content, or require it to be changed, if it breaches this section. The refund rules for rejected content are set out under Cancellation and refunds.
Rights to content
- You retain the rights to text and images you supply. You grant Nordicrank and the Publisher the right to use, reasonably edit and publish the material in order to deliver the order.
- Text we write for you may be published by the Publisher on the website ordered. Once paid for in full, you may use the text freely.
The Publisher's role and our responsibility
- Publishers are independent and own and operate their websites. We are not responsible for the other content on their websites, their availability or technical operation, or changes they make that are not covered by the link guarantee.
- Towards you, we are responsible for delivering the order in accordance with these Terms and for the link guarantee, the indexing guarantee and the price guarantee. Failures by a Publisher are handled under the sections on delivery, refunds, the link guarantee and the indexing guarantee.
No guarantee of results
Apart from the indexing guarantee, we give no guarantee of search engine optimisation results, such as rankings, traffic, conversions or return on investment. An indexed article is not a promise that it will rank or bring traffic. Search engine algorithms and guidelines are outside our control. You are responsible for ensuring that your link strategy complies with the guidelines that apply to you.
Acceptable use of the portal
- You may not:
- scrape, crawl or access the portal by automated means, including with scripts, bots or crawlers,
- extract data from the portal or systematically download its inventory, listings, prices or other content,
- copy lists of websites, prices or other information for use outside the portal,
- circumvent, disable or interfere with technical protections such as access controls, rate limits or security features,
- attempt to access parts of the portal or other customers' data that you are not authorised to access, or otherwise disrupt the portal's operation.
- You may not use the portal to identify Publishers in order to buy placements directly from them, or through anyone other than Nordicrank, while you hold an account and for 12 months after the account is closed.
- We are entitled to monitor and log use of the portal to detect and prevent breaches of this section.
- If you breach this section, we may suspend the account immediately, close it, and claim damages for any loss we can demonstrate.
Confidentiality
Each party shall keep confidential any non-public information about the other party's business, prices and customers. This obligation applies during the agreement and for three years after the agreement ends. It does not apply to information a party is required to disclose by law or by a decision of a public authority.
Limitation of liability
- Our total liability for an order is limited to the amount you paid for that order.
- We are not liable for indirect or consequential loss, such as loss of profit, loss of revenue, loss of data, reputational damage or the cost of procuring a replacement service.
- These limitations do not apply where we have caused the loss intentionally or through gross negligence.
- Claims must be made in writing within a reasonable time after you discovered or should have discovered the issue, and no later than 12 months after delivery or, for the link guarantee, after the end of the Guarantee Period. Claims under the indexing guarantee must be made within the deadline set out in that section.
- You shall indemnify Nordicrank against third-party claims arising from content or target URLs you have supplied, or from your breach of these Terms.
Force majeure
Neither party is liable for delay or failure to perform caused by circumstances beyond its reasonable control, such as war, terrorism, natural disasters, decisions by public authorities, strikes, widespread outages at internet service providers, hosting companies or payment providers, or security breaches that could not have been prevented by reasonable security measures. If the impediment lasts longer than 30 days, either party may cancel the affected orders, and payment for services not performed will be refunded.
Suspension and termination
- You may close your account at any time by contacting us. Ongoing orders will be completed unless you cancel them in accordance with these Terms.
- We may suspend or close an account if you breach these Terms, fail to pay on time, provide incorrect information, or if there are reasonable grounds to suspect fraud or other misuse. We will tell you the reason unless doing so would be inappropriate for security reasons or prohibited by law.
- The sections on payment, the link guarantee, the indexing guarantee, liability, confidentiality, acceptable use and disputes continue to apply after the account is closed.
References
We may name your business as a customer in our marketing unless you object in writing to [email protected]. We will only use your logo with your prior written consent.
Personal data
How we process personal data is described in our Privacy Policy.
Changes to these Terms
- We may change these Terms. We notify customers of material changes by email at least 30 days before they take effect. Minor changes, such as clarifications, may take effect on publication.
- By placing an order, you accept the version of these Terms in effect on the date the order is placed. Orders already placed remain governed by the version in force when they were placed.
- Continued use of the service after a change takes effect constitutes acceptance of the changed Terms. If you do not accept the changes, you may close your account before they take effect.
- We record which version of the Terms you have accepted and when, including the version in effect for each order you place.
Notices
Notices to us must be sent to [email protected]. We send notices to the email address linked to your account. An email is deemed received on the same business day if sent before 16:00 Swedish time, otherwise on the next business day.
Governing law and disputes
These Terms are governed by Swedish law. The parties shall first try to resolve any dispute by negotiation. If that fails, the dispute shall be decided by the Swedish courts, with the Gothenburg District Court (Göteborgs tingsrätt) as the court of first instance.